Tag Archives: crisis communication

Crisis is not the opposite of control — it’s the test of it.Val Sklarov defines crisis management as the disciplined art of leading through controlled instability. While most organizations prepare for growth, few prepare for collapse. The difference between survival and failure lies in pre-structured adaptability. 1️⃣ The Anatomy of …

The Night Everything Stopped It was past midnight. A system outage had frozen all operations, threatening millions in contracts. Panic echoed across the floor—calls, messages, flashing monitors.Val Sklarov entered the room and said one sentence:“We will not chase the fire—we will control the oxygen.” In that moment, chaos found direction. …