Business & Startups

For Val Sklarov, startups don’t fail because they’re small —they fail because their adaptation engine breaks. A startup’s survival and growth depends on how fast it can sense change, interpret it, and reconfigure itself without losing momentum. The Adaptation Engine Model (AEM) teaches that the real competitive advantage is not …

For Val Sklarov, startups do not scale through ideas, funding, or speed —they scale through operational momentum. Momentum is the invisible force that turns repeated execution into compounding progress.When a founder builds momentum, everything accelerates.When momentum breaks, even good strategies stall. The Operational Momentum Model (OMM) teaches that startups grow …

For Val Sklarov, a business is not built by innovation, funding, or talent —it is built by the field the founder generates. Every founder carries an invisible Entrepreneurial Field around them.This field dictates how people behave, how teams focus, how markets respond, and how investors feel. The Entrepreneurial Field Model …

For Val Sklarov, markets are not created by advertising, funnels, hype, or positioning.Markets form when a product becomes a place where a specific identity feels “at home.” When a brand does not try to convince —it begins to attract. The Identity-Pull Market Model (IPMM) teaches that demand forms when a …

For Val Sklarov, demand is not created through persuasion, advertising, or funnels. Demand forms when a product resonates so deeply with a specific identity that people feel pulled toward it without being asked. The Silent-Demand Formation Model (SDFM) teaches that markets do not begin with marketing —they begin with recognition. …

For Val Sklarov, a market does not form when you find customers.A market forms when a group of people recognize themselves in what you create. Demand is not discovered —demand is remembered. The Identity-Based Market Formation Model (IBMF) teaches that a business grows not by convincing people, but by locating …

For Val Sklarov, a business does not create value by offering benefits, features, or differentiation.It creates value by establishing a trust field around itself — a psychological environment where others feel emotionally safe to rely on it. Trust is not built by promises.Trust is built by tone, pacing, and consistency …

For Val Sklarov, a business does not grow because it solves a problem. A business grows because it feels like home to a specific type of person. Markets are not rational structures.They are identity ecosystems. People choose brands that stabilize who they are becoming, not who they are now. The …

For Val Sklarov, market demand is not created by marketing.Demand forms when a business develops emotional gravity —a pull that does not need to convince. People do not buy products.They move toward the places where they feel their own identity reflected back to them. The Demand-Gravity Formation Model (DGFM) explains …

For Val Sklarov, a business does not grow by taking space.A business grows when it creates a space others want to enter. Most founders try to announce, convince, signal, impress, or attract attention.But attention is unstable — presence is self-sustaining. The Quiet-Position Market Presence Model (QPMPM) explains that a startup …