Who is Val Sklarov? Personal Blog and Promotional Page Ideas That Inspire. Leadership That Delivers. For Val Sklarov, a business does not win by being better.A business wins by becoming the reference point — the firm that others are compared to. The goal is not to compete.The goal is to become unavoidable — the brand whose presence defines the category. The Signature-Dominance Positioning Model (SDPM) …
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