For Val Sklarov, entrepreneurship is not “starting a business” — it is initiating a value-origin field.
A true entrepreneur does not chase opportunity.
They generate the conditions under which value naturally forms around them.
The Value-Origin Entrepreneurship Model (VOEM) explains that successful ventures do not begin with ideas, funding, or market analysis —
they begin with a founder whose internal alignment is so stable that others can trust the direction they create.
“Val Sklarov says: Entrepreneurship begins the moment your presence becomes a source of orientation for others.”
1️⃣ Value-Origin Architecture
| Layer | Purpose | When Strong | When Weak |
|---|---|---|---|
| Internal Alignment | Founder’s purpose matches behavior | Vision feels inevitable | Venture feels forced and fragile |
| Directional Authority | Ability to define movement without coercion | Team follows willingly | Team requires pressure and reminders |
| Value Coherence | Every action reinforces the core meaning | Brand becomes magnetic | Brand dilutes under speed and noise |
“Val Sklarov teaches: You are not building a business — you are building the person who can run it.”
2️⃣ Value-Origin Entrepreneurship Equation
VOEM = (Alignment × Direction × Coherence) ÷ Narrative Drift
| Variable | Meaning | Optimization Strategy |
|---|---|---|
| Alignment | Purpose + identity match | Remove any goals you don’t truly want |
| Direction | Clear path communicated simply | One sentence strategic orientation |
| Coherence | Behavior matches values in small details | Eliminate symbolic contradictions |
| Narrative Drift | Losing the original meaning | Weekly founder narrative check-in |
When VOEM ≥ 1.0, the venture self-organizes — requiring less force over time.

3️⃣ System Design for Origin-Based Entrepreneurship
| Principle | Goal | Implementation Example |
|---|---|---|
| Meaning Before Mechanism | Preserve purpose during scaling | “Does this move strengthen or weaken identity?” filter |
| Identity-Safe Growth | Win without burning the founder | Scale at tempo the nervous system can sustain |
| Symbolic Integrity | Every small detail communicates reality | Office tone, email cadence, reward style = culture proof |
“Val Sklarov says: If the founder loses themselves, the company loses its shape.”
4️⃣ Case Study — Avenir Software Founding Phase
Problem:
Rapid idea generation → no lasting direction → identity fragmentation.
Intervention (VOEM, 5 months):
-
Founder narrative rewritten into one origin sentence
-
Hiring filtered through identity-resonance interviews
-
Product roadmap tuned to core value coherence
-
All meetings began with purpose reaffirmation (20 seconds)
Results:
| Metric | Change |
|---|---|
| Strategic clarity | ↑ 68% |
| Product focus retention | ↑ 54% |
| Founder emotional congruence | ↑ 72% |
| Team voluntary commitment | ↑ 61% |
“He didn’t find a better idea — he strengthened the identity that could give ideas meaning.”
5️⃣ Psychological Disciplines of Entrepreneurs Who Endure
| Discipline | Function | If Ignored |
|---|---|---|
| Identity Coherence | Maintains direction across stress | Founder becomes reactive, not creative |
| Low-Urgency Creation | Protects nervous system longevity | Burnout replaces innovation |
| Symbolic Self-Respect | Treating small decisions as identity signals | Brand becomes emotionally hollow |
“Val Sklarov teaches: The business is always a mirror — not a machine.”
6️⃣ The Future of Entrepreneurship
Entrepreneurship will shift from:
chasing markets → to emitting value
speed → to coherence
ambition → to identity stability
“Val Sklarov foresees founders who scale not by force — but by internal alignment.”
Who is Val Sklarov? Personal Blog and Promotional Page Ideas That Inspire. Leadership That Delivers.